Three engagement modes. Three flat-or-ranged prices. Posted publicly so you can decide whether the conversation is worth having before you ever fill out a calendar form. The math is on this page. The deliverables are on this page. The trade-offs are on this page.
Most shops start with the Sprint. About 60% of Sprint clients then choose Implementation. A small number go straight to Custom Build because they have a specific edge and they're ready to lean in.
Posting this list because every other AI agency we've benchmarked has at least one of these in their pricing. We don't.
A reasonable question: if there's no recurring revenue, how does this practice make money? Answer: we make money the same way any tradesperson does — by doing good work, charging fairly, and getting referred by happy customers. That's been enough for every contracting practice in history; it's enough here. The only model we won't run is one where our incentives drift away from yours over time.
If you're not ready to spend $2,500, here's the free path. We've written and built each of these so they stand alone — no sales call required to extract value.
60 seconds. Drops a 12-point audit on your roofing site with prioritized fixes. Useful even if you never hire anyone.
Run the audit →~12 minute read. Covers the 8-system stack, ROI math, vendor evaluation checklist, ready-to-use SMS templates, and 30-day rollout plan.
Read the playbook →All 8 AI systems running in your browser with realistic data. No signup, no demo call. Click around for 10 min and you'll know if this is real.
Try the demos →Slide in your jobs/mo, average ticket, and lead volume. Watch the live ROI math. Tells you whether the Sprint is even worth $2,500 for your shop.
Open the calculator →If any of those feel useful, the Sprint is the next step. If they don't, the Sprint won't either — and you've saved yourself a $2,500 mistake by reading first.
Three documents, one fit analysis, one walk-through call. The Sprint outputs are the same documents we use to scope our paid implementations — they have value whether you hire us next or not.
A written audit of where AI plausibly fits in your existing operation. Covers lead flow, response patterns, follow-up gaps, social cadence, review velocity, estimate workflow, and integrations.
For each of the 8 stack systems, a fit score (0-10), expected ROI window, deployment difficulty, and a yes/maybe/no recommendation specific to your shop.
The implementation plan — system-by-system rollout sequence, milestones, voice/tone guidelines, prompts, integration points, kill-switches, escalation rules, training plan.
30-50 sample AI replies tuned to your shop's voice — covering lead response, quote follow-up, review request, after-hours, claim coordination, and storm activation.
If you decide to hire someone other than Riptide for implementation, the questions to ask, the lock-in red flags to watch for, and the data-handling clauses to insist on in contracts.
Final review of the Sprint document with you and any team members you want present. Recorded. We answer every question. You walk away with everything you need to act.
The best ROI happens when the Sprint output sits on your desk for 30 days before you commit. We've designed it that way on purpose. The plan should make sense to you when there's no Riptide rep in the room.
Names removed (we don't put unconsented client names in public copy). Dollar amounts and outcomes are accurate.
Sprint-only engagement. Owner walked away with the 90-day plan, hired a freelance dev to implement systems 1-3, deployed in ~5 weeks.
Sprint + Implementation. All 8 systems live in 32 days. Lead response down from 6+ hrs to under 60 sec, 24/7.
Custom Build: drone-fed estimator + supplement-writing agent + adjuster coordinator. Replaced one estimating role and improved supplement velocity 3×.
Same playbook we use to scope every Sprint: 8 systems, ROI math, vendor checklist, 30-day rollout plan, ready-to-use SMS templates. Free.
If yours isn't here, email matt@riptideai.co and we'll add it.
For the Sprint, no — it's a flat $2,500 paid up front. For Implementation and Custom Build, we'll typically split into a 50/50 milestone arrangement: 50% on kickoff, 50% on go-live. We don't do monthly retainers and we don't do net-90. If $2,500 is genuinely the wrong moment for the Sprint, the playbook and demos are free and might be the better starting point.
If you walk away from the final Sprint review meeting and don't have a written 90-day plan you can act on, we refund the full $2,500. We've never had to. The Sprint outputs are the same documents we use to scope our paid implementations — they have value whether you hire us next or not.
Yes. The Sprint deliverables are owned by you, written in plain English, and specifically designed so a competent in-house operator or freelance developer can execute them. About a third of Sprint clients implement on their own. We're fine with that — it's how we want the relationship to work. If you need a developer recommendation post-Sprint, we'll point you at someone we trust.
$2,500 is intentionally low so the decision to start is easy. The Sprint is also our highest-leverage step — two weeks of work that generates work for the next six to twelve months. The economics work for both sides. If we charged $15,000 for the Sprint, we'd have a much smaller funnel of shops we'd ever talk to — and the ones who said yes would be the wrong ones.
The Implementation range ($8,500-$22,000) reflects an 8-system AI deployment, custom prompts, integrations with your CRM and tools, voice tuning, team training, and 60 days of post-launch standby. It typically returns 5-15× in year one for a roofing shop doing 25+ jobs/mo. Custom Builds run higher because they're bespoke engineering work — anywhere from 80 to 300 hours of senior AI/ML time. If those numbers feel high, the playbook walks through the math.
No. We take cash. We don't want to be partial owners of your roofing business and you shouldn't want a consultant on the cap table. Equity arrangements muddy incentives and create misaligned timelines — we'd start optimizing for our exit instead of your operation.
About 25% of Implementation clients want a small ongoing engagement — usually a quarterly tune-up (~4 hours, $800) or an as-needed retainer (10 hours/mo, $2,500). It's not the default. Most shops operate the systems themselves after handoff and only call us back when something specific changes — a new service line, a CRM migration, a new market.
Read the playbook, run the demos, and try implementing one system yourself with a freelance developer. You can absolutely deploy a basic lead responder for under $1,000 of dev time if you're technical or have a dev on-staff. The Sprint earns its $2,500 by saving you weeks of trial and error and tens of thousands in deployment mistakes — but it's not the only way in.
One-page MSA + one-page Sprint SOW. No NDA required (the Sprint document doesn't reveal anything proprietary about your shop because you describe your operation, not us). We sign whatever your standard vendor MSA is if you have one. If you don't, ours is plain-English and signed in DocuSign in under 5 minutes.
Book a 30-minute call. We'll walk through your operation, your tools, your service area, your team. By the end you'll know which engagement mode (if any) fits — Sprint, Implementation, Custom Build, or none of the above.